Our Insights
The philosophy of OC&C Strategy Consultants is to treat each problem as unique, providing truly customised solutions rather than generic packages for our clients.
This selection of OC&C's publications illustrates our ability to think creatively, generate new insights and provide a fresh perspective on established thinking.
In this section you can view and download our strategic "Insights"; short provocative pieces that we write as food for thought for our clients.
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Independents’ day
Content producers face rising rights and talent costs as they try to acquire a distinctive edge in a world of over-supplied “me too” vanilla content
Fashion re-designed
The whirlwind in the China apparel market: In the last decade, expanding in China was an easy ride with high sales growth driven by store expansion and same store sales increase...but that is about to change
School of hard knocks
The higher education sector in the UK has witnessed significant growth over the past three decades, with a combination of demographic, economic and policy drivers fuelling demand (as measured by the number of applications) since the 1980s
Hitting a BRIC wall
With growth in Europe static and fmcg groups struggling to find their stride in emerging markets, they’re eyeing up opportunities in the dark continent
On the rebound
It's not just the Premiership that's being taken over by foreign players. Over the last 10 years, UK-based ownership of the Top 150 food & drink suppliers has declined significantly
Would you trust a machine?
This is the fourth year of the OC&C Proposition Index, a major piece of consumer research into shopper attitudes towards the world’s leading retailers
Christmas cheer?
Christmas trading results this year generated some positive headlines suggesting better than expected performance – but the actual like-for-like out-turn for UK retail was negative
The great leap frog
E-commerce is a channel that everyone knows is important. However we believe that it is still frequently underestimated and opportunities are left on the table for retailers and consumers alike. It is not just a channel to sell to consumers – it fundamentally changes the interaction dynamic in consumer businesses
Top of the shops
The OC&C Proposition Index is a major piece of consumer research conducted annually, measuring shopper perception of the strength of different retail propositions
Time to re-think Hong Kong in your China strategy?
Hong Kong has long enjoyed brandowner attention for its unique exposure to Mainland Chinese consumers and its dynamic retail scene