Apparel

Changing customer needs, tastes, and expectations often make the consumer landscape challenging to serve in apparel. As a result, our focus is often on helping businesses adapt to evolving consumer trends and keeping brands relevant and well-invested.

To support our clients, we bring experience from across the apparel value chain: taking a holistic view of both customer proposition and supply chain enables us to deliver recommendations better tailored to both client and customer, while ensuring they are sustainable for the long-term.

Our capabilities include:

• Customer segmentation and brand positioning
• Brand portfolio strategy and 'house of brand' building
• Range optimisation and category strategy
• End-to-end operating model optimisation
• International expansion strategy